Meet Roy Sencio
With 14 years of legal marketing experience specializing in lead and client acquisition for plaintiffs’ firms, I’ve transformed legal practices with measurable success.
From increasing case acquisitions by over 50% for a solo practitioner within a year to redesigning the business processes for a mid-sized firm, leading to a significant reduction in operational costs and an increase in profitability. My approach combines innovative marketing strategies with practical business solutions, tailored specifically to the unique needs of the legal sector.
Why Work with Me
Experience Plus Past Results
Elevating plaintiffs’ law firms to new heights by increasing case acquisitions and significantly enhancing intake efficiency.
Specialized Focus on Plaintiffs’ Lawyers
Managed over a thousand campaigns to attract clients for cases that resolved in million-dollar and billion-dollar settlements and awards.
CPA-Driven Approach
We optimize campaigns and efforts around the most important metric— the cost to acquire a new client. We meet it, or beat it.
Ethical Marketing Practices
Adhering to lawyer advertising rules and ethical standards, our marketing strategies safeguard your firm’s reputation in every campaign.
Services
Social Media Advertising
Design and Execute Targeted Advertising Campaigns: Craft and launch strategic advertising campaigns on social media platforms such as Facebook, Instagram, and LinkedIn, targeting specific demographics and geographic areas.
Ad Creative Development
Create Engaging Ad Content: Develop eye-catching ad creatives, including compelling copy and visuals, to capture the attention of potential clients and convey the unique selling points of the law firm
Campaign Optimization
Continuous Monitoring and Optimization: Regularly monitor campaign performance, make data-driven adjustments, and optimize ad spend to ensure maximum ROI and lead generation.
A/B Testing
Conduct Split Testing: Implement A/B testing to determine which ad variations are most effective, allowing for ongoing refinement and improvement of ad performance.
Conversion Tracking
Implement Conversion Tracking: Set up conversion tracking to measure the effectiveness of ad campaigns in generating leads and new client sign-ups
Social Media Management
Daily Post Management: Consistently create and schedule engaging social media posts that showcase the law firm’s expertise, share relevant industry insights, and engage with the audience.
Content Creation
Develop Engaging Content: Craft informative articles, blog posts, videos, and infographics to establish the law firm as an authority in their field and attract potential clients.
Audience Engagement
Design and Execute Targeted Advertising Campaigns: Craft and launch strategic advertising campaigns on social media platforms such as Facebook, Instagram, and LinkedIn, targeting specific demographics and geographic areas.
Reputation Management
Monitor and manage online reviews and ratings to maintain a positive online reputation for the law firm
Analytics and Reporting
Deliver comprehensive reports detailing campaign performance, engagement metrics, and ROI to keep clients informed about the impact of social media efforts
Success Stories
Exclusively Proven Success Stories
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